Vitto Takes Bellavita: A Saucy Success!
This week the Vitto team packed up our sauces, donned our aprons, and headed to the Bellavita Expo at London Olympia—and wow, what an un-fork-gettable couple of days it was!
Serving Up the Flavours of Italy
If you were at Stand A26, you probably saw (and smelled!) the action. We were busy serving up steaming pots of pasta smothered in two of our signature sauces: Arrabbiata Sauce (for those who enjoy a little bit of a spicy kick 🌶️) and our classic Tomato & Basil Sauce (a crowd-pleasing hug in a jar 🍅✨).
The reaction was pasta-tively amazing! Some attendees even came back for seconds (and thirds—hey, no judgment here!). It’s safe to say our sauces stole the show—and maybe a few hearts too. 💛
Meeting the Movers and Shakers
Bellavita is all about bringing together the best of Italian food and drink, and we couldn’t have asked for a better opportunity to connect with industry leaders, retailers, and pasta enthusiasts alike. We were thrilled to showcase and educate on what makes Vitto unique:
✨ Authentic flavours and ingredients straight from Italy.
✨ A vibrant brand that stands out on the pasta and sauce aisle shelves.
✨ Products designed to make life—and meals—easier and tastier.
Showcasing the Vitto Brand
Beyond the pasta, we were excited to introduce Vitto to new faces and share our values:
- Italian – At the heart of everything we do is a celebration of all things Italy. The Vitto range is inspired by the best of Italy’s ingredients, cuisineand culture, bringing an authentic taste of the Mediterranean to the UK.
- Community – The ‘power of the table’ and the importance of community. Vitto brings the Italian way of eatingto the UK, gathering in the company of loved ones, bringing people together, to share delicious food and precious time.
- Fun - Vitto is an expression of the Italian passion and zeal for food (and life), from it’s vibrant packaging, to its feel-good flavours, every part of Vitto inspires you to have fun and get creative in the kitchen, to express your Italian side through the joy of food.
Arrivederci, Bellavita!
We’re already looking forward to our next chance to share some Vitto deliciousness and fun, and we can’t wait to build on the connections we made at Bellavita – watch this space!
In the meantime, don’t forget to check out our range of products to bring a little Vitto magic to your shelves.
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DELICIOUS
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AUTHENTIC
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TRADITIONAL
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FLAVOURFUL
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BALANCED